ClickZ News - Campaign '08

Since early in the primary season, ClickZ's Campaign '08 has been the place for regular reports on the presidential campaigns' online ad efforts, in addition to what they're doing with e-mail, search, and more.

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Campaign '08 Ad Galleries and Downloads
Check out ClickZ's regularly updated collection of 2008 presidential election display ads from John McCain 2008, Obama for America, and Party Committees. Download reports, too!

Recent Campaign '08 Blog Posts
McCain's Search Man Calls Out Bad Search Coverage
Web Gets Obama (Chump) Change
Where's McCain's Keating Search Response?
McCain Debate Quip Straight from Web Ad
Obama or McCain? Who's Better for the IAB?

Campaign '08 Stories

Air America Gears up for Digital Relevance - Oct 9, 2008
The media firm has hired its first chief digital officer and plans to launch a small vertical ad network with like-minded left-leaning publications.

DNC Aims for Hispanic Voter Registration with Iraq Message - Oct 3, 2008
August Web ads from the Democratic National Committee were part of broader efforts by the organization and Barack Obama’s campaign.

Google Grabs Most of Obama's $5 Million in Online Ad Spending - Sep 5, 2008
Nearly 59 percent, more than $3 million, of Obama's campaign coffers have been doled out to Google so far this year, according to FEC reports compiled by ClickZ News.

Advocacy Groups Use Conventions to Push Issues, Candidates Online - Aug 29, 2008
EMILY's List and biotech industry association BIO are using targeted Web ads to get the attention of convention goers and watchers

New DNC Ads for Obama Turn Up in Red Light District Online - Aug 26, 2008
Yesterday, ads paid for by the Democratic National Committee and Barack Obama's campaign showed up on an array of local Clear Channel rock radio station sites featuring lascivious content.

Weak Web Promotion Surrounding Dem and GOP Conventions - Aug 25, 2008
The parties and the two presidential hopefuls appear to be doing little to promote the Republican and Democratic National Conventions online.

Senate Candidate Web Ads Take Cues from McCain, Obama - Aug 12, 2008
Democrats Mark Udall and Mark Warner, and Republican Senator Mitch McConnell have placed online ads influenced by the Presidential hopefuls.

Codename Marley: Questions for Molecular's Tech Lead on MittRomney.com - Aug 1, 2008
David Palmer gives an inside view of the Web site strategy of a former candidate and possible McCain running mate.

McCain Pushed Iran Issue in June Web Ads - Jul 31, 2008
Looking ahead to Iran nuclear talks, John McCain's campaign ran millions of display ads featuring images of Iran president Mahmoud Ahmadinejad and the Democratic Senator.

Obama Reaches Out to Black Voters Online - Jul 24, 2008
Barack Obama's campaign has geographically-targeted ads to African-Americans on the niche social network, and is mulling behavioral targeting through the site.

ClickZ News Campaign 08 Archives

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ClickZ News - Campaign '08

Air America Gears up for Digital Relevance - Oct 9, 2008 The media firm has hired its first chief digital officer and plans to launch a small vertical ad network with like-minded left-leaning publications.

DNC Aims for Hispanic Voter Registration with Iraq Message - Oct 3, 2008 August Web ads from the Democratic National Committee were part of broader efforts by the organization and Barack Obama’s campaign.

Google Grabs Most of Obama's $5 Million in Online Ad Spending - Sep 5, 2008 Nearly 59 percent, more than $3 million, of Obama's campaign coffers have been doled out to Google so far this year, according to FEC reports compiled by ClickZ News.

Advocacy Groups Use Conventions to Push Issues, Candidates Online - Aug 29, 2008 EMILY's List and biotech industry association BIO are using targeted Web ads to get the attention of convention goers and watchers

New DNC Ads for Obama Turn Up in Red Light District Online - Aug 26, 2008 Yesterday, ads paid for by the Democratic National Committee and Barack Obama's campaign showed up on an array of local Clear Channel rock radio station sites featuring lascivious content.

Weak Web Promotion Surrounding Dem and GOP Conventions - Aug 25, 2008 The parties and the two presidential hopefuls appear to be doing little to promote the Republican and Democratic National Conventions online.

Senate Candidate Web Ads Take Cues from McCain, Obama - Aug 12, 2008 Democrats Mark Udall and Mark Warner, and Republican Senator Mitch McConnell have placed online ads influenced by the Presidential hopefuls.

Codename Marley: Questions for Molecular's Tech Lead on MittRomney.com - Aug 1, 2008 David Palmer gives an inside view of the Web site strategy of a former candidate and possible McCain running mate.

McCain Pushed Iran Issue in June Web Ads - Jul 31, 2008 Looking ahead to Iran nuclear talks, John McCain's campaign ran millions of display ads featuring images of Iran president Mahmoud Ahmadinejad and the Democratic Senator.

Obama Reaches Out to Black Voters Online - Jul 24, 2008 Barack Obama's campaign has geographically-targeted ads to African-Americans on the niche social network, and is mulling behavioral targeting through the site.